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Image by Michael Fousert

The Actor's Approach to
Media Training

Utilising The Actor’s Approach method combined with internationally recognised journalist trainers, our media training programme helps you develop strategies to effectively communicate with the media to give influential and impactful interviews.

Ready to take your skills to the next level?

Programmes can be held virtually or in-person

Programme outline

We teach you to be camera-ready.

This programme aims to give participants a comprehensive theoretical understanding of the media agenda.


Our participants then develop practical skills with the help of mock interviews, video reviews, and exercises. The goal of the programme is to enable you to face the media with confidence, authority, and charisma, and to effectively deliver your brand message.  


Customised programmes from 1:1 interview coaching to group workshops are available.

Key Learnings

  • Improve on-camera performance and confidence

  • Understand media agenda

  • Develop skills to become an effective communicator

  • Learn how to speak in sound bites

  • Understand positive messaging in interviews

  • Learn techniques to take control of interviews

  • Handle crisis management situations

  • Learn how to handle difficult questions and negative interviews

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